The Public
Broadcasting Service (PBS) is the issue...not Big Bird. These two entities are
independent of each other. The only thing they share is an audience.
Big Bird’s appearance
on Sesame Street is part of the Sesame Workshop, formerly Children’s Television
Workshop. That group tried to sell the Sesame Street concept to NBC and CBS. Both
networks said no to the show. Time-Life Broadcasting and Westinghouse also
turned down the Sesame Street idea. Eventually Big Bird and company showed up
on PBS.
In order to
help bring down our government spending, Mitt Romney proposes to cut funding
for PBS. Can it affect Big Bird and Company? I doubt it.
Sesame
Street is a multi-million dollar maker. The “street gang” merchandises
everything from stuffed animals to lunch kits. Big Bird and company are doing
OK.
Congress
through the Corporation for Public Broadcasting funds PBS indirectly. In fiscal
year 2008 U.S. public television revenues were $1.9 billion and of this amount
19.2% came from federal sources. So does PBS need government money? You decide.
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