I've read and heard quite a few comments regarding the new Obama slogan "Forward." Even Wikipedia has commented about the new slogan...
Wikipedia has now protected the slogan site until they get the good and bad ironed out!
Obama appears to borrow from various political and psychological movements. He liked the Communist way his maternal grandparents lived. He admires European ways. He owes a lot to China for not "slam dunking" our economy. So...he goes with "Forward."
He can't use the slogan "Are you better off then 4 years ago?" nor "Obama...the jobs man!" nor "Obama did it!" nor "More Hope and Change." So...he goes with "Forward."